Good morning energy industry professionals. Today we’re targeting business owners to explore various energy field professional organizations and how membership to these organizations can help your company both in its mission and in regards to recruiting new talent. We’ll look at a few of the most well-known professional organizations in O&G, Wind, and Solar and review why this kind of professional exposure is so beneficial to your business’ growth.
Professional associations offer an opportunity for energy industry providers to interact with other members of the field and come together to find solutions, best practices, and share knowledge. The professional benefits of joining such an association include increased brand recognition, access to exclusive publications, training seminars, webinars, and networking opportunities. Additionally contacts through these associations can result in new projects or ideas.
From a human resources standpoint association membership can be beneficial for two main reasons: First, brand recognition. Being a member of an association will bulk up your brand by association with other large, well-known brand. If you direct competitors are all members of the association it is a good idea to join to not be left behind. If they are not, it still may by a good idea to consider membership, as this may distinguish you from them.
Second, visibility to candidates. Many associations have job boards where both companies and candidates can share their availabilities. This provides another line of contact with great,knowledgeable candidates who are already plugged into the industry.
Oil and Gas: International Association of Oil & Gas Producers
The International Association of Oil & Gas Producers (IOGP) is the voice of the global upstream industry. Oil and gas continue to provide a significant proportion of the world’s energy to meet growing demands for heat, light and transport. Their objectives include:
- To improve understanding of our industry by being a visible, accessible, reliable and credible source of information
- To represent and advocate industry views by developing effective proposals based on professionally established technical arguments in a societal context.
As a global association many of their members are national associations – which makes this a great association to complement whichever national association you decide to join. There are 72 upstream members.
The association provides guidance, collect data and publish performance indicators on a range of topics – environmental performance, health management, occupational safety and process safety events. These reports are freely available.
Society of Petroleum Engineers
Top management should consider professional membership of this association to better connect with the progress and projects of global petroleum engineers. More than 164,000 members participate in 143 countries. There are also more than 73,000 student members – a great resource to recruit recent graduates. SPE mission is enable the global oil and gas E&P industry to share technical knowledge needed to meet the world’s energy needs in a safe and environmentally responsible manner. They offer training courses and a full global events calendar that includes workshops, conferences, and symposiums.
Wind: World Wind Energy Association
WWEA is an international non-profit association embracing the wind sector worldwide, with more than 600 members in around 100 countries. WWEA works for the promotion and worldwide deployment of wind energy technology. They support corporate members from small wind to global projects. They also host a jobs board for members that non-members can view, so even candidates that are not yet members of the association can access and view your posting. Their publications are free to access and they host several annual events worldwide. WWEA organises together with continental, national and regional wind energy associations World Wind Energy Conferences and further international events for mobilising a wide range of the different wind energy applications.
Solar: International Solar Energy Society
ISES, a non-profit UN-accredited membership NGO, founded in 1954, provides its members with a collective knowledge-based voice, up-to- date critical information, and opportunities to network and work together. ISES values its international individual members, company and institutional members, and its close cooperation with its country sections and regional offices, which provide valuable services within their countries and regions.
ISES members benefit from:
- Timely information on progress in the solar sector and renewable energy worldwide.
- Networking opportunities with businesses, professionals and decision makers worldwide.
- Acknowledgment that you are part of the renewable energy world movement.
The society offers the option of student chapters, a perfect recruiting ground, and in the member area there are job boards. The organization also has an expert’s network, a great place to gather new information and make key contacts in the field.
These associations are just the tip of the iceberg when it comes to engagement in the professional community. EnergyPowerLab offers consulting services to analyse the association market and create a “Best of” list of professional organizations that would best suit your business interests and goals. Be in touch with us today to create your strategic plan to use association membership and engagement to attract top candidates and position yourself better in the market.